At this writing it appears that Democrat Connor Lamb scored an extremely narrow victory in the special Congressional election in Pennsylvania’s 18th Congressional district. This is a rare case in politics where winning or losing makes little difference; over performing is the story. There are lessons to be learned here so let’s explore. Continue reading Persuasion 2018 – Part Four
This is the second article in a series about how to use persuasion during the 2018 campaign. Today I want to concentrate on the role women will play both as activists and voters in 2018. Let’s explore.
Let’s get one key thing straight right from the get-go; generally speaking American women do not have a positive feeling about Party labels. If you are speaking to a Democratic Women’s organization that is the exception; otherwise talk about causes. Women (and they are not the only group of Americans to which this applies) passionately care about causes. Remember persuasion is all about motivating someone to vote, donate, or volunteer. If you want to motivate them you have you have to start by getting them to listen. Continue reading Persuasion 2018 – Part Two
I’m off on another series project. As usual I don’t know exactly how long it will last and how many installments there will be. What I can declare is that this is the first of several parts and there will be days between installments. I want to deal with persuasion and specifically how it will apply to the 2018 election. Let’s explore. Continue reading Persuasion 2018 – Part One