I just added The Persuaders: At the Front Lines of the Fight for Hearts, Minds, and Democracy by Anand Girdharadas to the Recommended Reading List. It may be a bit nerdy and is certainly not a beach read. In it he explores the art of messaging. A must for marketing types and political activists.
Tag Archives: messaging
A Path Forward – Part One
This is the first of several articles I intend to write about a path forward for the Democratic Party because it is the only viable option for American progressives. For the purposes of getting elected, progressives and Democrats are currently synonymous in American politics; in fact I will employ the word “we” often in this series. That itself is part of the problem which I will explore in more depth in this series. Let’s begin to explore. Continue reading A Path Forward – Part One